• What the eff is up with Bebe?!

    I can't tell you the last time I went into a Bebe store. It was probably in a desperate fit sometime during the day of New Year's Eve in a dress panic.

    But despite my non-patronage, I KNOW that Bebe is not a name synonymous with knock offs, at least not blatant, obvious ones. I mean sure... designers inspire designers, and trends are re-interpreted from design house down to department store.

    But I was SHOCKED by what my eyes saw when I stumbled into Bebe earlier today during a trip to the mall:


    The bag on the left is Bebe's "Pyramid Stud Tote". The two on the right? Rebecca Minkoff's "Stud Devote", and "Devote", respectively.

    I actually had to pause at the window display, while my mind sorted out for a second why exactly Bebe was carrying Minkoff. I HAD to go in a see it up close. COMPLETE COPYCAT. I was so taken aback, and in a state of shock, went on to loudly say so to my shopping companion, until the manager mean-mugged me and I felt that I had to leave the store.

    And that was just the beginning. I noticed a BCBG dress knockoff, some suspiciously familiar shoe and jewelry styles...and that was in under 5 mins before I had to get out of there.

    Can't afford a Balenciaga Le Dix? No worries! Bebe has that too:



    Blows the mind.

    I did a post a while back about them knocking off a Dolce Vita boot , and now it seems that this is a common practice.

    I just have one question...what was wrong with the tacky, overpriced, ORIGINAL merchandise?

    WTF is up, Bebe?

    3 comments → What the eff is up with Bebe?!

    1. What's crazy is the fact that knock offs in fashion are completely legal as long as they don't have the trademark (like the Coach "C") on them. Copyright law doesn't protect designers from this.

      Jen from PromMafia.com

    2. I've never been a big fan of Bebe for exactly the reasons you stated--tacky, overpriced, and usually not exactly of stellar quality.

    3. haha yeah sometimes it's a shock.



      check out my related post if you have a sec ;]
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